Mediterranean fine food producer Odysea boasts a curated range of high-quality ingredients. We identified luxury Christmas hampers as having coverage potential and worked with Odysea to launch a range of hampers with media appeal. The campaign showcased bundles of the best products, from "Perfect Pantry Heros" to "Great Taste Award Winners" and "Greek Meze Party.”
ROI on Christmas hamper campaign
Channel 4, The Telegraph, The Sunday Telegraph, The Guardian, The Observer, Observer Food Monthly, Metro, Country Living, iNews, delicious. magazine
views