Club Soda Partner With London Wine Fair To Offer Event’s First Dedicated Mindful Drinking Showcase


Club Soda, the UK’s mindful drinking movement, is hosting the London Wine Fair’s inaugural Mindful Drinking Pavilion – the first time alcohol-free and low alcohol drinks have had a dedicated showcase at the event (7-9th June.)

Joining Club Soda at the fair will be a curated selection of the Low & No space’s biggest and most exciting brands, including Thomson & Scott Noughty, Real Kombucha, ISH, Three Spirits, Binary Botanical, Everleaf, Saicho, Copenhagen Sparkling Tea and Oddbird. A full list of exhibitors can be found below. To help guests navigate the Mindful Drinking Pavilion, Club Soda founder and the UK’s premier non-alcoholic drinks expert, Laura Willoughby MBE, will be guiding visitors on a tour of discovery around the area, demystifying the current offerings in the wine occasion sector.



Additional Low & No highlights during the fair include a fireside chat between Laura and former Group Head of Wine for Hakkasan, Brimful Drinks’ Christine Parkinson, and Grain to Grape founder, wine consultant, Harry Crowther, as well as a panel discussion between members of the on-trade who have already embraced non-alcoholic drinks as part of their offering, including Vagabond Wines and The Epicurean.

Club Soda supports individuals to drink more mindfully and live well, empowering people to change their drinking, choose better alcohol-free drinks and connect with other mindful drinkers.

Laura Willoughby MBE, Club Soda Founder, said: "We have curated a smashing range of brands for the mindful drinking pavilion. They represent a real step change in drink innovation for the wine occasion. There is something for every customer and every type of venue or retailer.

The first dedicated mindful drinking space is a real triumph for London Wine Fair. It is also a first for an international wine fair. Low & No presents a fantastic opportunity for all venues and retailers to attract a diverse mix of customers throughout the week. We can’t wait to welcome you for a tasting this June.”

Club Soda is the UK's Mindful Drinking Movement. Club Soda supports individuals to drink more mindfully and live well, empowering people to change their drinking, choose better alcohol-free drinks and connect with other mindful drinkers.

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